Fiestaval Red Deer is a FREE multicultural arts and entertainment festival highlighting the Latin American Culture. It is an opportunity to support Red Deer's Latin community while encouraging multiculturalism among all citizens of Red Deer. Central to its distinction is that Fiestaval Street Festival is a FREE, family-oriented alternative for celebrating multicultural arts and entertainment.

Fiestaval will take place in the heart of downtown Red Deer where Ross and Gaetz meet on August 20th  2011.

Fiestaval’s vision is:
1. To enhance the pride and community among all citizens of Latin America through a celebratory expression of the Latin America culture.
2. To share the beauty of the diverse Latin American cultures with fellow citizens of Red Deer.
3. To promote understanding and respect among all peoples making up the diverse population of Alberta.

Fiestaval’s mission is:
To provide a free multicultural event of excellence promoting an opportunity to experience Latin American arts, rhythms, and flavours. Fiestaval will showcase the culture of Red Deer's Latin community and the vitality of the various Latin American heritages. It will advocate cultural awareness and organize activities to enhance multiculturalism in Red Deer.